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In today’s fast-paced digital world, where the lifespan of a social media post can feel as fleeting as a blink of an eye, timing holds the key to unlocking the full potential of your online presence. Every like, share, and comment hinges not only on the quality of your content but also on the precise moment it enters the sea of information that is social media. In this era of

You’ve set up your website, your digital marketing tactics are running, but the leads are just not coming in. What’s missing? This is a dilemma many businesses face, and it’s often not due to a lack of effort, but rather a need for more refined tools and strategies. Identify Your Visitors Most visitors leave websites without a trace. OnSite LeadGen offers technology that helps identify these anonymous visitors. By understanding

With more and more advertisers getting involved in the digital advertising space, things can get saturated and it can be difficult for your ad to stick out. Reaching your target audience now takes more than an eye-catching ad, it involves a strategic approach that maximizes every opportunity to engage your potential customers. One of the strategies digital marketers use is called “Ad Retargeting”, sometimes called “Campaign Retargeting”. In this blog,

Geofencing is a great tactic for finding an advertiser’s relevant and desired audience, and serving ads to them. However, this is not a one-size-fits-all strategy, and not every advertiser is right for this tactic. In this blog we will discuss the basics on what geofencing is and who is a good fit for this tactic. What is Geofencing? Geofencing is a location-based marketing tactic that allows us to serve ads

In the ever-changing landscape of advertising comes new opportunities to maximize your brand’s reach and impact. Introducing “Zip Code Based Streaming TV.” Streaming TV has been around for several years now, but strategically targeting the end user at the zip code level is fairly new. In this article, we will define what zip code-based streaming TV is, how it works, who stands to benefit from it and why it’s becoming