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Holiday Season Marketing

The holiday season is here! This is a huge time of year for businesses and making sure to market your business during this busy shopping season is so important. Here are a few of our favorite holiday marketing tactics: Social Media Posting: Keeping your business’s social media profiles up to date is important all year round but especially around the holidays! Use social media to announce when new products arrive,

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Optimizing Your Local Listings

In today’s highly competitive business landscape, getting noticed is half the battle. Local listing optimization has emerged as a powerful tool for businesses to enhance their online presence and attract more customers. Whether you’re a small mom-and-pop store or a multinational corporation, ensuring your business information is up-to-date and accurate can be the difference between your long-term success or failure. In this blog, we’ll explore some of the key advantages

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The Benefits of Email Marketing

When it comes to marketing tactics, email campaigns are a hot topic. Some people love them, while others think they’re a dying medium. Whichever way you fall, there’s no denying the facts – according to Hubspot, 99% of consumers check their inbox every day, with some looking at it up to 20 times a day. That’s somewhere you want to be, don’t you think? In this blog, we will go

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Prioritize Your Audience Over Ad Placement

It’s no secret that there are many different online advertising strategies that advertisers use to increase business. One very common mistake is that advertisers fixate on where their ad appears online vs who is seeing it. Time and time again targeting ad placements has been proven to be less effective than targeting the actual end user. That’s not to say there are some exceptions to this strategy; but for the

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Expanding Your Audience with Social Media

Do you have a client interested in expanding their audience through social media but don’t know where to begin? With social media users on the rise, there isn’t a better time to take advantage of all the benefits managed social media has to offer!  According to Oberlo, there are expected to be 4.89 billion social media users worldwide in 2023, which is a 6.5% increase from a year ago. The

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