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What Is AI? AI stands for ‘artificial intelligence’ and was created to simulate the process of the human brain. AI works via a continuous learning model, meaning it continuously learns new information from direct input, human-to-AI interactions and sourcing from the web. While AI is a general term, there are many popular AI models available for public use such as Google Gemini, Open AI’s Chat GPT, X (formerly known as

Did you know that YouTube is the second most visited website in the world, and has over 1 billion hours of content watched daily? With this large of an audience available, YouTube is a great place for advertisers to get their message in front of potential customers. In this blog we will learn more about the YouTube platform and the different opportunities available for advertising space. Quick Stats on YouTube*:

Incorporating social media into your marketing strategy is an excellent way to connect with your audience on a personal level. Leveraging social media ads can significantly enhance your business’s reach and social presence. Facebook, one of the most popular social networking platforms, offers various paid advertising options. Let us help you discover the benefits and drawbacks of the different ad formats available on Facebook. The Basics of Boosted Posts: Boosting

In the fast-paced world of online marketing, staying aware of and on top of your digital campaign’s performance is crucial for success. Whether you’re running ads on social media, optimizing your website for search engines, using a targeted display campaign, or managing email marketing campaigns, understanding how these efforts are performing for your business is crucial for success. One of the best ways to keep track of your digital marketing

It’s almost time to cast our votes for the 47th President of the United States along with a myriad of additional positional candidates and initiatives. As the election approaches, we’re going to start to see a lot of candidates and causes utilizing Digital Marketing in order to broadcast their message. Here’s how you can boost your area’s candidates with effective Digital Advertising tactics: Video Ads Video ads are a powerful