It’s no secret that there are many different online advertising strategies that advertisers use to increase business. One very common mistake is that advertisers fixate on where their ad appears online vs who is seeing it. Time and time again targeting ad placements has been proven to be less effective than targeting the actual end user. That’s not to say there are some exceptions to this strategy; but for the
Do you have a client interested in expanding their audience through social media but don’t know where to begin? With social media users on the rise, there isn’t a better time to take advantage of all the benefits managed social media has to offer! According to Oberlo, there are expected to be 4.89 billion social media users worldwide in 2023, which is a 6.5% increase from a year ago. The
When it comes to digital marketing there are a wide range of tactics to use to reach customers. One of the most popular ways to advertise digitally is with targeted display. Targeted display ads are images, and usually contain text and a call to action. These types of ads can display on a wide range of sites across the web. Overall, targeted display is great for businesses looking to build
Facebook scams are nothing new, but the most recent one targets business page admins and leaves them worried about the status of their Facebook page. It has circulated Facebook quickly, and many clients have received it in their inboxes once or multiple times already. It’s important to note that if your clients receive a message like this in their inbox and they do not interact with it, their Facebook page
In the ever-evolving landscape of online presence, establishing a captivating website has become paramount for individuals and businesses alike. When it comes to website creation, there are several options available, each with its own distinct characteristics and purposes. In this blog, we will delve into the differences between 1-page, 5-page, 10-page, and custom websites, shedding light on what sets them apart. Additionally, we will explore the concept of pages, modules,
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