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Digital marketing services by SagamoreHill Digital

The Importance of Engaging Social Captions

Social media platforms are a great way to connect with audiences; however, they can be highly visual spaces. While graphics effectively capture audience interest, captions are equally important. Let us help you discover the best ways to create engaging social captions for your platforms. Why Captions Are Needed Social media captions are crucial for all posts, regardless of the platform. A well-written caption paired with your post’s media is key

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Digital marketing services by SagamoreHill Digital

Programmatic Audio For Businesses

Programmatic audio campaigns allow businesses to reach their target audience though podcasts, digital radio and streaming music services. These audio advertisements give you the ability to reach your audience multiple times while their attention is in one place. Not sure where to place them? Here are a few different audio services you can use to reach your perfect customer. Audio Services For Programmatic Audio Ads: Podcasts: Podcast platforms like Stitcher

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Digital marketing services by SagamoreHill Digital

How To Effectively Use AI In Your Marketing Tactics

What Is AI? AI stands for ‘artificial intelligence’ and was created to simulate the process of the human brain. AI works via a continuous learning model, meaning it continuously learns new information from direct input, human-to-AI interactions and sourcing from the web. While AI is a general term, there are many popular AI models available for public use such as Google Gemini, Open AI’s Chat GPT, X (formerly known as

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Digital marketing services by SagamoreHill Digital

Advertising on YouTube

Did you know that YouTube is the second most visited website in the world, and has over 1 billion hours of content watched daily? With this large of an audience available, YouTube is a great place for advertisers to get their message in front of potential customers. In this blog we will learn more about the YouTube platform and the different opportunities available for advertising space. Quick Stats on YouTube*:

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Digital marketing services by SagamoreHill Digital

Boosted Posts vs. Social Ads

Incorporating social media into your marketing strategy is an excellent way to connect with your audience on a personal level. Leveraging social media ads can significantly enhance your business’s reach and social presence. Facebook, one of the most popular social networking platforms, offers various paid advertising options. Let us help you discover the benefits and drawbacks of the different ad formats available on Facebook. The Basics of Boosted Posts: Boosting

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